Burberry appoints Joshua Schulman as Chief Executive Officer

British luxury brand Burberry has announced the appointment of Joshua Schulman as Chief Executive Officer.

The announcement comes after Burberry warned on profit and scrapped its dividend payment for this year which saw its shares fall by 17 percent. Schulman is Burberry's fourth CEO in 10 years and replaces Jonathan Akeroyd who after two years stepped down and left the Company with immediate effect by mutual agreement with the Board.


A Los Angeles native who attended New York University and Parsons School of Design, Schulman has an impressive track record of driving transformative growth and value creation for more than 33 years. Prior to joining Burberry he served as the CEO of Michael Kors from 2021 to 2022 while before that he was the Brand President at Coach from 2017 to 2020.

From 2012 to 2017 he worked at the Neiman Marcus Group, where he held the position of President at Bergdorf Goodman while from 2007 to 2012, he served as the CEO of Jimmy Choo in London. He also served as Executive Vice President for Worldwide Merchandising and Sales at Yves Saint Laurent and as the Worldwide Director for Women's Ready-to-Wear at Gucci.

'I am pleased that Josh will be joining Burberry as our new Chief Executive Officer. Josh is a proven leader with an outstanding record of building global luxury brands and driving profitable growth. He has a strong understanding of our brand and shares our ambition to build on Burberry's unique creative heritage. His extensive experience in luxury and fashion will be key to realizing Burberry's full potential,' Burberry Chairman Gerry Murphy said in a press statement.

'I am deeply honored to join Burberry as Chief Executive Officer. Burberry is an extraordinary luxury brand, quintessentially British, equal parts heritage and innovation. Its original purpose to protect people from the weather is more relevant than ever. I look forward to working alongside Daniel Lee and the talented teams to drive global growth, delight our customers, and write the next chapter of the Burberry story,' Schulman said on his appointment.


Schulman will join Burberry on 17 July 2024 and will be based at the Company's headquarters in London. He will lead the Executive Committee and report to Burberry Chair Gerry Murphy and the Board of Directors.

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