After much speculation it is now official that Kylie Jenner will be collaborating with Puma.
The news comes after Kanye West's Twitter denial that 'there will never be a Kylie Puma anything.' Adam Petrick Global Director of Brand and Marketing at Puma, released a statement saying: 'I am pleased and excited to be able to confirm that PUMA is indeed working with Kylie Jenner. Kylie represents a fresh and exciting new era for fashion and we couldn't think of a more fitting and influential female to headline this campaign for PUMA.'
Kylie is reportedly getting a seven-figure contract for the deal and will be seen in the German sportswear label' Spring/Summer women's training campaign launching in April 2016.
Follow Fashion Model Directory on Pinterest, Facebook, Linked In and Twitter!