Kylie Jenner returns as the face of Puma, this time for its newly relaunched Suede sneaker.
Photographed by Jamel Shabazz, the retro hip-hop-inspired ad campaign features Kylie in sporty looks reminiscent of NY's late 80's/ early 90's hip hop scene. From a graffiti covered wall to an old-fashioned telephone booth and a motorcycle, Jenner poses against a variety of urban backdrops rocking a new bob haircut and sporting the brand's classic Suede sneaker which first debuted in 1968.
Puma revealed the new campaign images on Instagram with the caption 'The Puma Suede started its story in 1968. Worn by athletes, b-boys, and hip hop stars of the day. Today, the story continues on the feel of another icon: Puma Suede meet @kyliejenner.'
Kylie was named a brand ambassador for Puma last winter and fronted its sporty ad campaign 'Fierce' in March this year.
Check out some more images from the campaign below and sound off on twitter @fmd1_com using the hashtag #lovefmd.
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