Supermodels Karlie Kloss, Caroline Trentini and Lexi Boling have been tapped by Versace for their Fall / Winter 2015 Campaign.
Shot by Mert Alas and Marcus Piggot and with art direction from Giovanni Bianco, the three models sport minimal makeup as they pose on a scaffolding reminiscent of the backdrop at the brand's fall runway show. The colorful designs styled by Jacob Kjeldgaard are the perfect match for the winter season.
"My new campaign is pure Versace, remixed and revolutionized. The power of color, cut and the new #greek motif speak for themselves," Donatella Versace told WWD.
Versace revealed the womenswear ad campaign on Instagram and also debuted its menswear campign which stars River Viiperi, Oliver Stummvoll and Alessio Pozzi. "The Versace man stands alone in his strength and stature. The new campaign is all about the tailoring that defines him, and the energy that pushes him forward," Versace told WWD.
Designer Donatella Versace opted for the trio of models to succeed Madonna who had fronted its spring 2015 ad campaign which launched in December. Previous stars who have posed for the brand include Lady Gaga, Angelina Jolie, Jennifer Lopez and Blake Lively.
Check out some pics from the campaign and sound of on twitter @fmd1_com using the hashtag #lovefmd.
