Sergio Rossi Appoints Paul Andrew Creative Director

Global luxury fashion group Lanvin has announced the appointment of Paul Andrew as Creative Director of Italian luxury footwear brand Sergio Rossi effective immediately.


A leading voice in the new generation of design talent, he is known for his aesthetic and technical expertise having worked at notable fashion houses such as Donna Karan, Calvin Klein, Narciso Rodriguez, and Alexander McQueen.


Additionally, he he has his own eponymous shoe brand which he founded in 2013 and was the first footwear designer and youngest brand ever to win the CFDA/Vogue Fashion Fund Award in 2014. In 2016, he was appointed Design Director for women's shoes at Salvatore Ferragamo while in 2017 he became its Women's Creative Director. In 2019 he was named Creative Director of all Ferragamo product categories following the global success of his first collections. He was the first designer to hold this position after the founder, Salvatore Ferragamo.


'I am honored and delighted to join Sergio Rossi as Creative Director, a world-renowned house of shoemaking whose roots and legacy speak to the lasting power of Italian savoir-faire. And I look forward to building upon Sergio's own unique spirit of innovation and high craft as we propose a bright new vision for the brand today,' Andrew said of his appointment.

'He is admired around the world for his innovative footwear design and his fluidity and technical mastery. He brings a deep respect for our brand's heritage, an instinctive understanding of our diverse customer base and, above all, a creative vibrancy that will capture the imagination of the Sergio Rossi woman of today and tomorrow,' Helen Wright, CEO of Sergio Rossi said.

'Celebrating seven decades of unmatched craftsmanship and artisanal excellence, Sergio Rossi has established itself as a distinguished name in the luxury footwear market worldwide. Sergio Rossi is a treasured member of our family, merging tradition with innovation. With the appointment of Paul Andrew, we are excited for the brand's ongoing evolution and prosperity,' Zhen Huang, Chairman of Lanvin Group said in a press release.

'Lanvin Group is pleased to announce the addition of Paul Andrew to the Sergio Rossi team. With his creative design expertise and forward-thinking approach, Paul is set to lead Sergio Rossi into a new era of success. This new direction for the brand aligns seamlessly with our mission to uphold its rich heritage while catering to the evolving tastes of our clientele,' Eric Chan, CEO of Lanvin Group added.

Andrew will present his first collection for Sergio Rossi during the Fall 2025 season.

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