French couture and ready-to-wear house has appointed Louise Trotter as its New Creative Director.
The British fashion designer previously served as creative director of Joseph from 2009 to 2018 and thereafter was Lacoste's creative director for four years. She has also worked for contemporary British label Whistles.
'Louise Trotter is the perfect candidate to revive the house of Carven. She is a talented designer who has the conviction and know-how to create meaningful clothes with a unique understanding of what luxury and sportswear mean today. I believe that her values and openness can lead this 70-year-old fashion house to an exciting new place. The Carven team and I look forward to working together closely with Louise,' Shawna Tao, chief executive officer of Carven said in a statement.
'I feel honoured to write a new chapter for Carven: a youthful French house that to me embodies a spirit of freedom, joy and a confident femininity. I look forward to respecting Madame Carven's legacy by making clothes with a new simplicity that are both purposeful and beautiful, whilst being kind to people and our environment,' said Trotter on her appointment.
Carven has been absent from the runways for several years and has creatively been driven by various designers. Following its acquisition by Societe Beranger in 2008 Guillaume Henry redeveloped it into a contemporary brand brand in 2009. In 2015, the label named Alexis Martial and Adrien Caillaudaud as artistic directors for the women's collections, and Barnabe Hardy for men's. They were succeeded in 2017 by Serge Ruffieux for a period of three years. In 2018, Icicle Shanghai Fashion Group Co. Ltd. purchased Carven and in 2021 opened a flagship at 6 Rond-Point des Champs-Elysees in Paris where founder Madame Carven established her eponymous fashion house.
Trotter's first collection for Maison Carven will be presented this September during the Spring Summer 2024 season of the Men's Fashion Week in Paris.
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