INSTYLE is Australia’s leading hairdressing industry magazine and is an authoritative source for news, reviews, interviews and inspiration for salon professionals. INSTYLE sets the benchmark for hairdressing business and has built a reputation as the only magazine to include in-depth stories and features on all brands, products, services and issues facing the industry.
Proudly the industry’s longest serving magazine, INSTYLE has been inspiring and educating hairdressers for more than 23 years, and continues to define trends with six issues per year.
INSTYLE offers useful information for practitioners and a broad industry perspective for business-focused decision makers, mentors and educators and provides the opportunity for stylists at all levels to showcase their talents and is distributed free to salons across Australia. The magazines readership boasts a diverse demographic of industry professionals and apprentices, from apprentices and senior stylists to salon owners and with a circulation of more than 14,000 - INSTYLE has established itself as a reliable resource for the industry and a staple for the coffee tables of Australian salons.
Furthermore, a strong engagement with the hairdressing community allows the INSTYLE team to produce content that is relevant to their inquisitive readers. Regular attendance at industry events – as guests, speakers and judges provides the invaluable opportunity to talk with readers and stay in touch with their interests and concerns while also understanding concerns and objectives at the supplier level, resulting in an extremely valuable industry resource.