Fancy

Fancy is the most popular girl in the class, a good friend who inspires, listens and is fun to be with. Every four weeks the reader gets an issue of the unique handbag-size Fancy. Fancy has a guiding function; it uses clear language, short sentences and straight talk. The readers have an above-average interest in beauty and fashion, but are also concerned about the serious things in life. Fancy has won several awards the past few years, among others one for the best brand extension. The Fancy diary is in the top three of best-sold diaries and the Fancy model competition is a great success. The website also attracts a lot of visitors.