About

Ben Sherman aka Arthur Benjamin Sugarman war born in Brighton, UK in 1925.

In 1963 Ben Sherman launched line of button down shirts. Ben Sherman begins producing his iconic shirts from a small factory in Brighton to the soundtrack of The Beatles, The Troggs and The Kinks. Mods, skinheads and rockers have taken over the nation and the Ben Sherman button-downs instantly becomes the signature fashion essential. In 1964 Ben Sherman opens showroom on London’s Carnaby Street and opens his 1st shop on Brighton’s Duke Street. Ben Sherman's women's collection follows in 1968.

The Clash herald "London's calling" and the punks grab Ben Sherman as the London store grows in popularity. Guitars and Ben Sherman have become an inseparable partnership with music and style working in perfect synchronicity for the first time. Ben Sherman launches boyswear in 1970, inspiring a fashion-faithful following for years to come.

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Who Wears It

Brooks Brothers, Arrow and Hathaway, Miles Davis, Dizzy Gillespie and Oscar Peterson, Victoria Backham, Britney Spears,

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