Manchester
United Kingdom
FMD-ID
BR15212

About

Regatta, an outdoor and leisure clothing company, has been a stalwart in the industry since its founding in 1981. Rooted in Manchester, England, Regatta was born out of a small workwear company, Risol Products, bought by Lionel Black in 1977. Under the leadership of Lionel, Keith, and Joanne Black, the company grew, and the Regatta brand began to take shape. By 1996, the company had fully embraced its new identity, changing its name to Regatta Ltd. In 2010, further expansion took place with the acquisition of the Hawkshead outdoor clothing stores.

Regatta is not just a single brand but part of a group of brands, including Regatta Great Outdoors, Craghoppers, Dare2b, and Regatta Professional. It's a global presence, privately owned, and its products reach consumers through various channels, including major outdoor retail chains, their own brick-and-mortar stores, online concessions, and their e-commerce platform.

The company's product range is extensive and built for the outdoors. It includes waterproof and breathable jackets, fleeces, trousers, footwear, and even camping equipment, catering to men, women, and children alike. Regatta's commitment to quality and innovation has been recognized on the international stage, with the company receiving the prestigious Queen's Award for Enterprise: International Trade in 2012 and 2013, testament to its significant growth.

In more recent years, Regatta has expanded its brand appeal through strategic partnerships and collaborations. In 2021, they launched their first licensed partnership with the beloved children's character, Peppa Pig, creating a range of kid-friendly outdoor garments. Additionally, Regatta has worked with celebrity ambassadors to promote their products. Past collaborations include Girls Aloud member Kimberley Walsh, Alesha Dixon, and Vogue Williams. TV presenter Rochelle Humes launched a collection of eight jackets in September 2021, and the current womenswear brand ambassador is Giovanna Fletcher.

Regatta, with its history rooted in a family-owned business, has grown to become a global brand synonymous with outdoor adventure and style, demonstrating their dedication to providing quality outdoor gear for every member of the family​.

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