founded by
Tereza Santos
belongs to
Tereza Santos
about
The name Patachou was inspired by a famous French singer of the 50s.
Established in 1978, the trademark completed its 30 years, with a unique path, changing forever the history of Brazilian fashion.
The production is totally outsource, that allows the company to optimize its capacity. Under the direction of Sandra Pires and Luiz Stangherlin, Patachou counts on excellent professionals, who create, develop and commercialize the luxury prêt-à-porter; Patachou is always aware of behavior trends and technological advances needs.
A company in expansion that offers business opportunities through franchises and multimarks. Offering all the support that a franchisee and a salesperson need,
Patachou is nowadays an outstanding brand in Brazil, with consistent growth over the years. It is featured in more than 80 sales stores abroad, in countries such as Germany, France, England, Greece, Australia, Lebanon, Hong Kong, United States, Spain and Japan. Since 1996 the brand has been part of São Paulo Fashion Week, the most important Brazilian fashion event.
Patachou works for a sophisticated luxury market, where its differential is to attend the sensibility of its customers. Sensibility and quality make Patachou a valuable trademark, that has its quality extended whenever it is renewed, allowing that to be always feminine, elegant and modern.
Known for its contemporary and cosmopolitan style, Patachou’s multicultural references in its designs makes the label not only versatile, but also gives it an international appeal.