created in 1900 by Isaac Lifschütz, who developed a non-perishable ointment base made of Eucerit, water, and oil. In 1902, Lifschütz received a patent for his creation in Germany.
In 1911, Oscar Troplowitz, the owner of Beiersdorf, acquired the patent and introduced the first Eucerin products - iodine creme and loose powder - to the German market a few years later. In the 1980s, the brand was launched globally by Beiersdorf affiliates, including in the USA. Since 1996, Eucerin has also offered facial care products.
Eucerin is known for its high-quality, scientifically-proven skin care products that are suitable for a variety of skin types and conditions. The brand works with leading dermatologists and researchers to continuously improve and innovate its products, which include cleansers, moisturizers, sunscreens, and anti-aging creams. Customers trust Eucerin to provide effective and long-lasting results.