Café Du Cycliste

Cafe du Cycliste Mountain, anchored on the Côte d’Azur, is a French brand deeply intertwined with a passion for cycling. It was born between the mountains and the sea, dedicated to those who wish to explore and discover more​​.

Freedom is at the heart of Cafe du Cycliste Mountain's ethos. The freedom to design, experiment, experience, and explore - both a mindset and a state of being, a way of seeing the world without preconceived ideas or perceptions of what's possible​​. The brand embodies authenticity, a natural journey that began with a love for cycling and the great outdoors and continues along the same path. It's not about the end goal, but rather the journey itself​​.

Originality is also highly valued at Cafe du Cycliste Mountain. They believe that no one was born to follow the crowd, and nothing is set in stone. Pushing boundaries, taking risks, and accepting consequences, both good and bad, are all part of the brand's ethos. They encourage not only thinking differently but being different​​.

This brand thrives on welcoming those who share their passion, whether it's cycling, running, swimming, skiing, snowboarding, skating, climbing, or simply discovering new paths or unforgettable views​​. A commitment to environmental responsibility and sustainability are essential to the brand. They believe that actions should always speak louder than words, and they strive for tangible, real action over vague or misleading claims​​.

With its headquarters in Nice, Cafe du Cycliste Mountain borders the Mediterranean Sea on one side and is protected by surrounding mountains on the other. The spiritual heritage of French cycling, the beauty of the Côte d’Azur, and the Maritime Alps are right at their doorstep. What began as a cycling apparel company inspired by outdoor sports has evolved into an outdoor label with deep roots in the world of cycling. This community of like-minded individuals shares the same values, beliefs, and love for the outdoors​.

The brand's symbol, the flying fish, represents their roots on the Côte d’Azur and their outlook on the wider world. They don't limit themselves to one discipline, sport, or activity, or to a specific type of landscape or terrain. They are committed to exploring and simultaneously protecting the natural world, an adventure playground and a privilege. The outdoors is a reason to stay in motion, with the responsibility that entails​.