Arrels Barcelona is a vibrant and colorful company with a unique mission: to "summerize" the world. The company takes the stance that art shouldn't be confined to cold galleries but should be celebrated outdoors, under the sun, and on the beach, spreading warmth and color everywhere.
The company is the brainchild of Javier Llaudet, who was inspired to uncover the textile roots of his grandparents. His vision was to pay homage to the Mediterranean lifestyle while showcasing his deep passion for art. To this end, Javier meticulously selects a roster of globally recognized illustrators and collaborates with them to produce the distinctive and exclusive designs that Arrels Barcelona has come to be known for.
Arrels Barcelona has a strong affinity for modern art, especially forms that resonate with contemporary generations. This love for art is reflected in their world-class lineup, as they continuously work with artists to create designs that encapsulate their brand's essence and mission.
In essence, Arrels Barcelona embodies a blend of art, warmth, color, and a love for the Mediterranean lifestyle, all while maintaining a firm grasp on their historical textile roots.