Spring/Summer 2012
Models
Marte Mei van Haaster
founded by
Ann-Sofie Back
belongs to
Ann-Sofie Back
about
Ann-Sofie Back was launched in October 2001.
Ann-Sofie Back and BACK sell to over 100 stores world-wide. Stockists range from large commercial department stores such as Selfridges, through to independent industry leading boutiques such as Opening Ceremony in New York, Midwest in Tokyo, Browns Focus in London, Park in Vienna and SPR+ in Amsterdam.
In an attempt to remove herself from a mediocre upbringing in suburban Stockholm, Ann-Sofie Back has become well know for her subversion of everyday garments and exploration of clothes and how we use them to disguise ourselves.