2B Free
About
founded by
Cedric and Yves Benaroch
belongs to
Cedric and Yves Benaroch
about
2BFree was born from the vision of brothers Cedric and Yves Benaroch, who took the simplest of silhouettes, hardware and fabrics to create a signature style that redefines rock-n-roll casual wear. Beginning with a simple, yet ultra sexy women�s tank, 2 B free has in three years, introduced an eclectic and diverse complete line for both women and men. One of the feature items in the line, the low rise sweat pant with the signature rear printed Fleur De Lis logo, has graced the pages of top magazines from Teen to People to In Style and beyond.
Endless creativity married with a vision for fusing the past with the current, in a manner that creates a style that is uniquely 2BFree, has garnered these two young artists a position at the forefront of the world of high end casual wear.
2BFree is currently available at Fred Segal, Kitson, M. Fredric, Theodore, H. Lorenzo, Atrium NYC, and The Lounge.
The Look
Cedric and Yves Benaroch took the simplest of silhouettes, hardware and fabrics to create a signature style that redefines rock n roll casual ware. Fusing tie-dye with rhinestones and nail heads, 2 B Free created a fit and look that was not only sexy, but modern and ultimately wearable.
The label is also credited with bringing graffiti and tattoo prints on clothes since their Los Angeles runway show in 2004.
Who Wears It
Madonna, Paris Hilton, Nicky Hilton, Carmen Electra, Jessica Simpson, Tara Reid, Nicole Ritchie, Alyssa Milano, Elisha Cuthbert, Kimberly Caldwell, Janna Jameson, Hayden Panettiere, Heather Tom, Blu Cantrell, Kaley Cuoco,