AneCan
May 2010
Copyrights
Shogakukan
AneCan is a Japanese fashion magazine published by Shogakukan which features onee-kei fashions. Its name derives from Ane meaning "older sister" and Can from its sister magazine CanCam. The magazine is targeted at woman in their mid to late twenties who have "graduated" from reading CanCam.
For the magazines launch the department store Isetan and several clothing companies collaborated with AneCan to create completely new brands. On March 14, Senken Shimbun reported that the "AneCan Style" brands sold 30,000,000 JPY (~$250,000 USD) in just four days.