Herno

founded by

Mr. Giuseppe Marenzi

about

In 1948 Mr. Giuseppe Marenzi founded Herno and started producing men raincoats with the technical support and cooperation of Alessandra Diana, his wife.

Alongside the men collection the firm also developed a woman raincoat collection in the 50�s and expanded is distribution in the Italian market.

In the 60�s Herno widened its offer of products by presenting cashmere coats and specializing in the manufacture of �double face�. Obviously for both men and women. The expansion abroad established the Herno brand among other European countries.

In the 70�s the women collection was further developed with jackets, tailors and dresses while the men collection continued with their specialization of outerwear. Mr. Marenzi was one of the first in Italy to approach the Japanese market, which was set to be the main market for the company. In 1971 the first Herno boutique was opened in Osaka.

In the 80�s with the widening and consolidation of both collections and distribution, Herno landed in the United States.